Build Your Business (On A Shoestring): Hire a College Intern

Starting up a new venture or business can be onegraduation will serve them well in the future.5.
of the most exciting times of your life. It can alsoOffer benefits other than money. Money is not
be one of the most stressful. In the earlythe "be all, end all" of a relationship with your
months, or even early years of your business,intern. Many interns are looking to learn new skills
cash flow is often not what you would like it towhich can best be learned in a real-life scenario.
be. If you're a solo entrepreneur, you're wearingThey also know the importance of networking
many hats - in fact, you're probably wearing all ofand the possibilities that might accrue by meeting
them.Not only are you selling your product orthe right person at the right time. In addition, if
service, you're marketing it, doing the accounting,they really enjoy the experience (and you do,
paying the bills, answering the phones, designingtoo), they'll want you to write them a letter of
and updating your website and preparing andrecommendation or serve as a reference in the
sending out mail. And, certainly for your ownfuture.There are other ways you can
business, you can easily think of ten or fifteen"compensate" your intern. Consider developing a
additional tasks to be done in addition to these. Incoaching program for them which entails teaching
the early days of your start-up, many if notthem your business in an organized manner.
most of these tasks seem doable. But, onceTeach them the steps of creating a business
you've started making sales or the public interestfrom scratch. By having them assist with all
in your business begins to grow, wearing all theaspects of the business, you may be opening up
hats becomes impossible, frustrating, and highlythe door for them to start their own.Consider
stressful.One quick and easy solution is to hire anoffering them commissioned-based compensation
intern - a college intern. During my corporatebased upon product or service sales they close
career in finance, I made use of many collegeon their own. Or, you might design an internship
interns over the years. Not only were theywhere they can earn college credit. Contact the
diligent, responsible, and some of the bestappropriate faculty member in charge of
employees, they were eager to learn and tocredit-based internship programs to see if you
contribute ideas. My interns were reliable andmight be able to create a development program
many of them hired on as regular employeeswhich will fulfill some of their elective credit hour
after graduating from college.With more and morerequirements.6. Minimum requirements. Before
college students choosing to start their ownyou're ready to contact your local college or
businesses rather than working for others, havinguniversity to place the advertisement for an
a first-hand opportunity to work in a businessintern, make sure you have the following
start-up, like yours, might be just what they'reinformation ready:Company NameCompany
looking for. So how can you find an intern that willAddressYour NameTelephone Number (you may
be just right for you and your business?Simplesnot wish to give out your telephone number so
Steps to Hiring an Intern1. What do I need to do?that applicants are forced to submit resumes
What can the intern do? One of the first things tothrough fax or via email)Fax NumberEmail
do is to take a clean sheet of paper and beginAddressJob Description (including complete list of
writing down all the tasks that you perform inexpected tasks, expected number of hours to be
your business - and I mean everything. Next,worked, days to be worked (if necessary), hourly
decide what tasks you absolutely need to dorate of pay (if applicable), negotiable rate (if you
yourself and which ones might be assigned to anwish to evaluate their qualifications before setting
intern. Typical tasks that you do mighta rate)Type of college major desired (business
include:inputting business card data into youradministration, accountancy, finance, computer
databasecontacting local chambers of commercescience, etc.)How best to contact you (phone or
and ordering mailing listsmarketing mailings -email) and what to send (resume, letters of
printing letters, stuffing envelopes, putting stampsrecommendation, transcripts, etc.)7. Contact
on letterswriting and updating your marketingcareer services. Once you've gathered all the
plankeeping your marketing calendar currentcallingnecessary information, contact the career
on prospects - phone and in personwritingservices center of several local colleges and
marketing collateralupdating websiteuniversities. They will either give you online access
informationconfirming appointments withto a system where you can input your job
clientswriting and updating your businessdescription information, or you can simply provide
planappearing at tradeshows (perfect for an internthem with the information and they will do it for
to work as your assistant)buying officeyou. Once your posting is approved, it will be
suppliesgoing to the post office to mail packages,made available for students to access.8. Gather
letters, etc.miscellaneous errandsmeetings withresumes and start interviewing. Allow your
clientsreviewing local newspapers, businessadvertisement to be posted for at least two
periodicals and trade journals for possible businessweeks. Start sorting through resumes right away
prospects or other opportunitiesarticleto see who might be the best fit. Begin setting up
clippingattending chamber functions and otherinterviews immediately to find the best candidate
networking eventsfilingansweringfor the position.9. Interviewing. Ask both closed
phonesbookkeepingCertainly there are a lot ofand open-ended questions. Closed-ended questions
things to do in your business! And, obviously, notrequire a yes or no answer, whereas open-ended
all of these can be done by anyone other thanquestions request explanation and elaboration. Find
you. Once you've drafted a comprehensive list ofout about their prior work experience; ask for
tasks, using different colored high-lighters, orexamples of how they've handled particular
something as simple as a check-mark, determinesituations, all while carefully evaluating their
which of these tasks can be assigned tocommunication skills. You might even ask for a
someone else. This will become the basis forcopy of one their class papers to assess their
writing up a job description for your intern.2.writing skills. Make sure that you are comfortable
Drafting a job description. Write up a simple jobwith them in every aspect. After all, you will be
description that includes a list of tasks you needentrusting them with your top priority - your
completed on a weekly basis. Also, estimate howbusiness.10. Status reports. You might consider
much time these tasks will take and, if possible,asking your intern to fill out a weekly status
what days of the week might be best forreport which tracks the assignments completed,
someone to work for you.3. What type of intern?including how much time each task required. It will
My suggestion is to hire a college intern who hasgive the intern a sense of accomplishment with
background in the areas that you most need helprespect to their contributions, while providing you
with. For example, if your start-up is heavilywith useful information about what has been
focused on using computer technology to eithercompleted.11. Enjoy the benefits. There's so much
produce your product or service, or if it is ato gain from building relationships with others.
significant part of the interface with your clients,While the intern is learning from you, you'll be
hire an intern who is studying computer science.surprised at how much you will learn from him or
On the other hand, if you have a businessher. Encourage them to take ownership and pride
focusing on delivering corporate sales trainingin what they are doing, praise and acknowledge
programs, hire a marketing major. If you havethem frequently for jobs well done, and welcome
general office work that needs to be done,their comments, criticisms, and contributions.Using
consider a business administration student.4. Tocollege interns to help you with your business is
pay or not to pay? That is the question.not only a cost-effective way to get things done,
Nowadays, interns are readily available for pay orbut it's a wonderful way to contribute to the
no pay. The hiring market for new collegeknowledge and experience of someone who
graduates is rather strained so they know thatmight very well follow in your footsteps. In any
any and all work experience they gain prior tocase, it can be a win-win situation for everyone.